Very few social media platforms have become as important and relevant as LinkedIn. The number of people who are using this network is no longer something you can miss out on and I will give you some great tips on how you can optimize your LinkedIn profile for maximum visibility.

Your profile basics
You might think that this is not the kind of thing that you should be worried about when considering the process of achieving results in LinkedIn, but that is definitely not the case. Your profile needs to be filled out with a great bio and with updated contact information. This is the kind of thing that is going to help you achieve more results once you get people to visit the site.
Your profile picture should be one that inspires trust and makes people feel like you are a person that they can consider when they are looking for business alliances, partners, etc.

Write in first person
This is a very important thing that you need to consider doing when you use LinkedIn. Your writing should be very personal as if you are talking to someone else in person. This is a great way to create proper branding for you and your audience. Your posts need to be unique and frequent.

Make your network grow
Synchronizing your email contacts with the LinkedIn network is going to be a great way to boost your network numbers instantly without any specific efforts in the platform. This is going to lead to a substantial change that is going to make things much easier for you. Joining all kinds of groups in LinkedIn is also going to be a great way for you to achieve results.

Develop some great inbound links
If Google finds a large and top quality number of inbound links in your LinkedIn profile, you will be able to benefit greatly from this. The best way to do this is to post articles or blogs in any site or blog that allows guest posting and this helps you build authority.

This is truly the most basic thing that you could ever consider doing when you start using LinkedIn. Think of this as the first step to be able to get a large following in this platform. Do remember that dedication, consistency and quality are always going to be the most powerful way to achieve results in the long run.

Sharon Callix
Award Winning Social Media Expert
International Speaker
Platinum Expert Author

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