Social media has become so crucial for business ventures that it doesn’t matter if you have a small or a large business. You need to make sure that you can learn how to manage your social media pages properly if you want to see the best possible results. Today, I will be talking about the best social media management apps for small business ventures.

Before I give you the best options, it’s important to understand the kind of features that you should be expecting to see in a good social media management app. They are as follows:

  • Efficient scheduling features
  • Powerful and robust analytics
  • Multiple account options
  • Major social media platform support
  • Social inbox
  • Automation

With that out of the way, we can now evaluate some of the best available apps for the purpose of managing social media for a small business. They are in no particular order, but I will be talking about their most attractive features so you can make an informed decision when you choose one for your business.

Buffer
This is a very good application, but some would say that it lacks some of the features needed to make it robust enough to be their first choice. Some people like the simplicity because they don’t want to be overwhelmed with features and this makes it perfect for them.

Social report
This is one of those apps that is constantly getting new updates and the amount of features keep adding up with very efficient results. They offers support for most social media platforms and their analytics page is quite powerful and full of useful features.

Hootsuite
Probably the most popular out of all the apps that help people manage social media. It has a great set of features, but some people feel that the lack of support from business review sites is a bit of a letdown.

Final thoughts
These are three of the many applications that are available for small business ventures. Others worth mentioning are Sprout Social, Agora Pulse and MeetEdgar, but the truth is that the top three I mentioned in the article are the ones that I would recommend the most.

The advantages of using social media management apps are endless. You will save time and money thanks to the automation and the power of analyzing your traffic with in-depth reports. This makes the use of this sort of app essential.

Sharon Callix
Award Winning Social Media Expert
International Speaker
Platinum Expert

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