Are you a coach?
It seems like there can be a very bad stereotype that surrounds the coaches in most parts of the industry. They are perceived as pushy, annoying and even dishonest by many people and just the thought of someone trying to sell something to you can put you under pressure in no time. I’m going to highlight to you some great pointers about how you can avoid being seen as just another random sales person and how to apply this to social sales as well as being the professional coach you are.
There are many things that you can do to gain the trust of people and become a salesperson that is actually seen as honest and professional. The most essential things are very simple but a lot of people forget to implement them. The first thing is to be a really good listener. You have to be able to get the potential client to tell you as much as possible about what they like and the things they expect from your services.
Always make note of the need to sound sincere and actually be open about what you are selling. If you are trying to sell a product/service that is not very good, you will never be able to sound genuine, because behind your act there is always something that the person you are trying to convince is going to most likely notice. If you don’t seem honest, you won’t make it very far.
You Have To Be Empathic Too
People need to know that you understand what it’s like to be in their shoes. If you can show enough empathy with each person you talk to, you will earn their respect and this will make things a lot easier for you when coaching them. Also take care of your appearance thinking about how you’re perceived, especially as an expert. This will make you more likeable and approachable to people.
You should always display a lot of confidence in yourself and your skills. As coaches or speakers this is natural, but has to be done with humility and people should always give you the compliments, you’re not supposed to give them to yourself.
Doing this will only make you seem apprehensive and juvenile. All these things will make your sales almost impossible.
If possible, you should always learn as much as you can about each new customer before you visit them or you chat with them on social media platforms or via email. In either case, you are always going to get better results when people feel like you actually took the time to get to know about them and their company before you have a consultation. This will also be very beneficial to your chances of making a sale.
When using internet social media such as Facebook and LinkedIn, you should always make sure that each person you talk to will identify all these great qualities about you. You should have a great profile photo and if you only use your company fan page to communicate with potential customers, you could also offer to send a friend request to people who buy any products / or take on your services. Managing your social media pages properly is very important. You can’t just set up these pages and expect things to run smoothly without managing the sites and making sure that any questions or inquiries made by potential clients are answered fast and in a very professional manner. This is all part of being a good salesperson that earns the trust and respect of all the people who they network with.
So remember to take your time to work on all the aspect of being a great salesperson. This will have a huge impact on your sales and your general interaction with people you communicate with in the business world making you a leader in your niche.
