No one can deny that both Facebook and Instagram have become the two most viable options for marketing for a large number of business owners. They are both strong and they rule their respective internet realms. The problem for some marketers is that they are failing to see the importance of reposting their Instagram content on Facebook and this is hurting their engagement percentages.
Why should you be sharing the content?
Once you create a new version of any publication in another platform, you are increasing your chances of being seen. Regardless of how large the increase is, this is definitely the kind of thing that you want to be doing if you want to get substantial results. Anything that helps increase your chances of conversions even if slightly, should be considered worth doing.
Keep in mind that your competitors are going to be working hard to get those prospects to choose them too, so it makes perfect sense that you should be using every possible strategy to increase your chances of staying competitive.
The URL option
You need to learn to use the Instagram URL and paste it on the Facebook update so that you can then schedule your post for any time of the day that you want to get people to see it. The FB scheduling system has become quite efficient and this allows you to forget about other tools.
Embed code option
There is also a way to do this by using the Instagram share feature that is usually found on the low right corner of each Instagram post. The embed feature will provide a code that you can then copy and paste on your Facebook updates.
Post to Facebook option
This is a good option because it provides a very quick way to do this, but it has a downside because you are not going to be able to schedule any of your posts. This can prove to be perfect when you are thinking of posting something immediately and without scheduling in mind.
Conclusion
There is no way to deny that the power of Instagram has created a very important synergy between Facebook and this mobile platform. There are many marketers who have been able to see an incredibly large increase in their conversions thanks to the power of using both of these platforms to post the same content to a different audience.
Do keep in mind that your content should always be very informative and useful for the audience you are targeting. If you fail to engage with your posts, the efforts will be worthless and that is the last thing you want. You need to focus on quality and not quantity and I will continue to say this as one of the most important aspects of marketing in the modern world.
The trick is to be able to combine the quality with a fairly good quantity and this is going to make the difference.
Sharon Callix
Award winning Social Media Expert
Platinum Expert Author
www.makingmoneyusingsocialmedia.com
Twitter: SC707Tweets
